RAGBAG is only getting started.
But you wouldn't know it by looking at their latest collection.
It’s been said that during fashion week your track of time is lost to the many presentations, shows, re-sees, and appointments. Personally, I was of the belief that with my Google calendar, my phone alerts, and my previous knowledge of the Copenhagen metro I’d be able to make it anywhere with time to spare.
In January, during Copenhagen Fashion Week, I happened to have a day “off”, I wore a vintage leather bomber jacket and black trousers, Nike Shox, and barely there makeup to breakfast with my friends. The plan was to walk to a quick presentation and have the day to ourselves.
But my alarm rang. Twice. I was supposed to be at a meeting to learn more about RAGBAG. The jewelry brand that had caught my eye and stolen my heart many months prior to that moment.
“I can’t miss the meeting. Like, at all,” I told my friends Ledi and Valeria. I assume they saw the urgency in my facial expressions because they were quick to make up a different set of plans so I could guiltlessly trot my way across the Copenhagen city center and make it on time. Shabby clothes and all.
As I walked up the spiral staircase into the Hood Agency offices, I noticed the simple, homey style of the building’s interior. This style has always existed here. Couldn’t be further from a design “trend.” It’s uncomplicated, easy. Almost unintentionally beautiful.
When I was let into the offices, I was embraced by immaculately decorated Danish interiors. Wide windows facing the Indre By neighborhood and the afternoon light illuminating the center of the office, which was decorated with a mix of antique homeware and RAGBAG’s core collection.
A cautiously casual office where magic just… happens.
During that meeting I learned two key things: vintage is at the very heart of RAGBAG’s identity, and the four collections they release every year since their founding in 2020 are born just at the corner of that same office.
This season, I’m sitting on my bed planning the move to my new apartment when I get a highly anticipated email ahead of Copenhagen Fashion Week: RAGBAG announced their new collection, and I got a preview.
“Datura,” their Spring-Summer ‘26 collection inspired by Georgia O’Keeffe’s abstract floral studies, is composed of five earring styles, two necklace designs, and two ring shapes. All of them signaling, by silhouette, color, or material, the motif of the collection.
RAGBAG’s magic lies in their ability to create a cohesive collection that can be layered with their core and seasonal collections at once. Intertwining their design identity with new ideas without ever becoming repetitive in their execution. They’ve created their own Universe, a beautiful display of the subtlety usually appointed to Danish style.
RAGBAG presented their collection to a selected group of journalists, buyers, and creators at their studio, where they design every collection. The display was made up of vintage trays, seasonal fruits, and the unmistakable moodboard which holds all the inspiration for the present and upcoming collections.
The RAGBAG moodboard has become an integral part of every presentation. It is its own character, it comes alive with every collection to help tell the story from design to production to delivery.
In this collection, the moodboard helped shape a more refined and mature vision for the brand.
Every piece in Datura comes in silver and 18k gold plating. The soft fluid shapes and the white jade bring balance to pieces like the signet rings and a sense of effortlessness to the drop earrings and pendant necklaces.
The teardrop pendant on the Datura necklace, both styles of the drop earrings, and the small Datura earrings serve as a visual representation of the early stages of the bloom.
Much like in Georgia O’Keeffe’s work, RAGBAG uses abstraction in this collection. It is cautiously done by hinting at the Datura flower with gentle curves, a sliver of white jade wrapping around the Datura rings, and a mix of ever-present pendants and dainty pieces, as opposed to using a literal motif.
The inspiration feels natural to the brand, as abstraction is a common practice in their designs.
The collection will be available to shop spring of 2026, but you can check out their latest collection, Emberly, on their website right now.